Case Studies.
About & Industry Tips.
Business Overview
Education Week Jobs is a UK-based online job board specialising in careers within the education sector. It connects schools, colleges, academies, and training providers with teachers and support staff seeking new opportunities.
The platform is positioned as a trusted recruitment hub within the education community, offering sector-specific opportunities rather than broad listings found on generic job boards. Education Week Jobs differentiates itself by combining recruitment services with strong links to respected publications like Schools Week and FE Week, giving it additional authority and reach in the sector.
SEO & UX in the Education Recruitment Industry
In education recruitment, SEO and UX must work hand in hand. Role and location-based keywords (e.g., “science teacher jobs Manchester”) drive candidates to listings, while structured data ensures visibility in Google Jobs. Once on-site, clear navigation, powerful job filters, and fast-loading pages are vital to keep candidates engaged. Supporting content such as career guides, employer spotlights, and sector insights builds authority, while testimonials from schools and teachers reinforce trust. A mobile-friendly, streamlined application process ensures users can easily move from job discovery to application.
Tips for the Education Recruitment Industry
Target role + location keywords to capture high-intent searches.
Apply structured data to secure visibility in Google Jobs.
Provide intuitive navigation and job filters for quick role discovery.
Publish career resources and employer spotlights to build authority.
Optimise applications for mobile and keep steps minimal.
Showcase testimonials from teachers and schools to strengthen credibility.
Wins!
🌟 Conversions increased by 641% YoY.
🌟 Website traffic grew 396% YoY.
🌟 Engagement rate at 79%, showing high-quality visitor interactions.
🌟 Organic traffic growth sustained year over year.
📊 Search Console Results (Last 6 months vs Previous 6 months):
'Safeguarding jobs' clicks grew 44 → 243 (+452%), position improved 20.1 → 13.6.
'ESOL jobs' clicks grew 110 → 280 (+155%), position improved 7.7 → 5.7.
'ESOL jobs London' clicks grew 84 → 161 (+92%), CTR improved 4.36% → 5.77%.
Subject area job listings page clicks grew 1,155 → 1,719 (+49%).
Organisation job listings page clicks grew 929 → 1,311 (+41%).
Job category page clicks grew 884 → 1,306 (+48%).
Take Aways...
- Technical SEO fixes combined with UX changes deliver exponential ROI.
- Search visibility improves when content and UX are aligned with user needs.
- Long-tail keyword optimisation can deliver significant growth in organic clicks and impressions.

Top of the class: SEO + UX = 641% more conversions
Education Week Jobs
Industry: Education Recruitment
Service: SEO & UX
The Challenge...
Job pages weren’t optimised, leading to low search visibility
Poor UX design reduced conversions
Metadata and technical SEO gaps were impacting discoverability.

Our Strategy...
- SEO: Fixed job meta tags, optimised job listing pages, and created new blogs/landing pages targeting top job searches.
- UX: Applied insights from Clarity and user research to improve design and engagement.
- Technical SEO: Collaborated with web dev team to implement fixes (site speed, job schema).